If you are a leader – particularly one engaged in the work of driving change – you have to pay attention to a lot of things.
It can be hard to decide what to focus on the most.
Here are the four non-negotiable factors to which attention must be paid:
- Your customers or clients, who insure your company’s survival.
- The ever-changing regulatory environment, where laws can alter the competitive landscape in a single legislative session.
- Complementary businesses such as suppliers or vendors, upon which your organization relies for products, goods, and services.
- Competitors, who may anticipate the future first themselves or may be making strategic mistakes your company must avoid.
Here’s the reframe: each of these factors are not merely indicators on a dashboard but they are actually resources which can be leveraged for your vision to be realized.
The things you have to pay attention to are not merely early warning devices; a clear understanding of them is one of your best assets to competitive success and high performance.