Research and Survey Tools: At TAG Consulting we believe that having the right information is essential to making an accurate assessment of your current realities. Research is vital in this process, but not just any research- it needs to be accurate and reliable. One of our premier resources (3Scan) relies heavily upon statistical research data analysis that is of the highest quality. To ensure this high quality we utilize the skills of Dr. Kathryn Scanland.
We can assist your organization in: Survey design: formulate research questions, develop data collection instruments, and determine appropriate survey mode(s).
Sampling Design and Execution: identify and construct sampling frame(s), develop sampling strategies (e.g., SRS, stratified, cluster, PPS, multi-level, etc.), determine appropriate sample size(s), estimate sampling error and design effect, selecting sample in accordance with the sampling design, and manage sample during the course of survey.
Statistical Modeling, Analysis, and Reporting: design statistical models/techniques based on research questions, analyzing data using appropriate software (e.g., SPSS, SAS, etc.), present analysis results in graphics, and write study reports.
About Dr. Kathryn Scanland: Dr. Scanland has 20 years of experience in quantitative and qualitative research, spanning industries such as education, manufacturing, publishing, and human services. Kathryn provides clients with forthright, fact-based knowledge regarding specific marketing, management and leadership challenges. She has designed and analyzed national surveys, developed institutional assessment strategies, and initiated research and planning strategies to act as a catalyst for education and training programs ranging from colleges in the U.S. to Beirut, Lebanon.
Kathryn co-authored the book, “The Jobs Revolution: Changing How America Works,” along with former Congressman, Steve Gunderson, and former Assistant Secretary of Labor, Bob Jones. As a result, Kathryn has spoken to audiences ranging from the staff at McGraw-Hill Companies to the Western Governors’ Association, on issues relating to education, workforce, and globalization.
Kathryn earned a B.S. degree in business administration from Greenville College, an M.B.A. with an emphasis in marketing research from Southern Illinois University, and a doctor of management in organizational leadership from the University of Phoenix.